Browsing articles in "Adobe"

Auckland InDesign User Group – March Meeting

Mar 16, 2015
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The next meeting of the Auckland InDesign User Group is scheduled for March 31st.

Don’t forget to invite your friends, work colleagues, business associates to join our group and come along — everyone is welcome and it’s free, whether your are a beginner or an expert. Just make sure you’re registered to be eligible for our giveaways.

If you have problems logging in or registering, just email us with your full name, email address and contact details. Then we can contact the magic elves at Adobe to sort it out and make sure you are registered for the meeting. Alternatively, you can register on the night.

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Date, time, and location
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Tuesday, March 31 2015
6:00 PM – 9:00 PM
Media Design School
92 Albert Street
Auckland, CBD

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Agenda
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6:00pm  Doors Open and Registration
6.30pm  Welcome and Sponsors
6.40pm  A review of Indesign CC February update
InDesign Fixed Layout Animation tricks
A look at IDUG membership benefits
Online learning resources (feel free to share your favourite website)
8.00pm Prizes, Messages and Industry Announcements
8.15pm  Time for pizza, drinks and catchup

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Please register to attend
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InDesign CC

Auckland InDesign User Group – The best of

Nov 24, 2014
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The next meeting of the Auckland InDesign User Group is scheduled for December 2nd.

This final meeting for 2014 is tinged with a bit of sadness as Heather and Marcus say farewell as reps and welcome a new rep. As our final swan song we will be doing a “best of”.

Follow the signs to the lifts, go up to the next level to the entrance of the Level 5 Lecture Theatre and Event Space.

Don’t forget to invite your friends, work colleagues, business associates to join our group and come along – everyone is welcome and it’s free, whether your are a beginner or an expert. Just make sure you’re registered to be eligible for our giveaways.

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Date, time, and location
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Tuesday, December 2 2014
6:00 PM – 9:00 PM
Media Design School
92 Albert Street
Auckland, CBD

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Agenda
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6:00pm – Doors Open and Registration
6.30pm – Welcome and Sponsors
6.45pm – Best of Heather
7.15pm – Best of Marcus
7.45pm – IDUG 2015 – the next generation intro
8.00pm – Prizes, Messages and Industry Announcements
8.15pm – Time for pizza, drinks and catchup

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Please register to attend
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InDesign CC

Auckland InDesign User Group – Everything new is new again!

Jun 13, 2014
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The next meeting of the Auckland InDesign User Group is scheduled for June 24th.

Adobe is holding a live online event with special announcements about what is next in Creative Cloud on June 18.

So you’ll want to be at our next meeting on Tuesday 24 June where we will cover some of the announcements in greater detail. It’s so big we think we might have to do a second installment in August. So you definitely do not want to miss this one.

Don’t forget to invite your friends, work colleagues, business associates to join our group and come along – everyone is welcome and it’s free, whether your are a beginner or an expert. Just make sure you’re registered to be eligible for our giveaways.

If you are have problems logging in or registering, just email us with your full name, email address and contact details. Then we can contact the magic elves at Adobe to sort it out and make sure you are registered for the meeting. Alternatively, you can register on the night.

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Date, time, and location
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Tuesday, June 24 2014
6:00 PM – 9:00 PM
Media Design School
92 Albert Street
Auckland, CBD

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Agenda
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6:00pm – Doors Open & Registration
6.30pm – Welcome and Sponsors
6.40pm – The New Creative Cloud
8.00pm – Prizes, Messages and Industry Announcements
8.15pm – Time for pizza, drinks and catchup

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Please register to attend
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InDesign CC

Auckland InDesign User Group – Be amazed, amused and astounded!

Apr 3, 2014
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The next meeting of the Auckland InDesign User Group is scheduled for April 15th.

Are you ready to be amazed, amused and astounded? Then make sure you save Tuesday April 15 and come on down to the next IDUG meeting at MDS.

Don’t forget to invite your friends, work colleagues, business associates to join our group and come along – everyone is welcome and it’s free, whether your are a beginner or an expert. Just make sure you’re registered to be eligible for the jolly good prizes that we have to giveaway at the meeting.

If you are have problems logging in or registering, just email us with your full name, email address and contact details. Then we can contact the magic elves at Adobe to sort it out and make sure you are registered for the meeting. Alternatively, you can register on the night.

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Date, time, and location
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Tuesday, April 15 2014
6:00 PM – 9:00 PM
Media Design School
92 Albert Street
Auckland, CBD

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Agenda
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6:00pm – Doors Open & Registration
6.30pm – Welcome & Sponsors
6.40pm – Our international superstar, Martinho da Gloria, returns to amaze us with his latest InDesign plugin
7.10pm – Not to be outdone, Marcus Radich will both amaze and aMuse us with Muse 101
7.40pm – To cap it all off there will be more astounding trips and tricks from Heather Rennie
8.00pm – Prizes, Messages and Industry Announcements
8.15pm – Time for pizza, drinks and catchup

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Sponsors
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The Auckland InDesign User Group would like to thank the generous support of our major sponsors: Adobe, Digital Arena, Font Talent, BYOL (Bring Your Own Laptop) Adobe Training Centre, InDesign Magazine and Media Design School.

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Please register to attend
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InDesign CC

Adobe DPS Summit Sydney

Nov 26, 2013
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Not only was it Halloween but time for scary statistics and lots of great take outs from Adobe’s line up of guest speakers at the Adobe Digital Publishing summit in Sydney on October 31st. This event was all about how leading corporates and publishers have successfully produced great apps using Adobe DPS, and their insights given through thought provoking presentations and discussion panels.

You can still download the DPS Summit App with access to the presentations.
Speakers included; Chris Skelton (Head of Digital Media Adobe), Nick Bogaty (Director Business Development & Marketing Adobe), Karla Courtney (Director of Digital Strategy Bauer Media Group), Steve Hallam (Deloitte Digital), Paul Zurlini (Director of Marketing Communications Stryker Orthopaedics), Emma Cornwell (NRMA) to name a few…

My top ten takeouts

 1. Scary stat #1: By 2014 it is estimated 54% of Australians will own a smart phone and 24% a tablet. Users already making 30% and 19% of their online purchases using this technology in 2013.

Source: emarketer.com Frost & Sullivan Australian and NZ online shopping market 2013

 2. Scary stat #2: % of time spent in media compared with the % of advertising spend: Print came in at 23% of the advertising spend, however only captured us for 6% of our time, compared with Mobile at 12% but lagging behind with only 3% of our advertising spend.

Reference: Mary Meeker & KPCB

 3. Scary stat #3: Did you know that 97% of all DPS downloads are on iOS devices (10% to iPhones) with 3% going to Android? We’re also seeing similar stats in the general app market. This does tell us something about the willingness of those with an iPad or iPhone to spend a few dollars (little more than a flat-white) on an app for their device. No doubt Apple will see some big spikes in app downloads over the days following Christmas.

4. Brands are the new content publishers, and with online purchase stats changing who can blame them. Check out some of our local retail content publishers – Wallace CottonColliers ANZ, or Oasis Magazine from Plumbing World. Wait till December to check out the new Stevens app.

5. Segmented push notifications are coming very soon to DPS! So now you have your app on your customers’ smartphone or tablet, why not keep them up to speed with what’s going on by sending in-app push notifications. If you knew the interests of your subscribers, you might push interest specific issues i.e if you were an auction house and you knew a subscriber was interested in modern art, you might ‘push’ the upcoming modern art auction catalogue out to those subscribers.

6. Stryker Orthopaedics use Adobe DPS to privately publish to their sales team, resulting in a 68% decrease in print costs – that’s not even including the costs for shipping, storage and destruction of out-of-date print material! Tablets are becoming table stakes for sales reps providing for more engaging presentations, product brochures and real-time data access leading to bigger pipe lines and higher closure rates. With the capability of in-app Custom Store Front, the technology lends itself to provide us with the secure communication portals we’ve been trying to build using the web.

7. Research what your audience use – The University of Queensland found 98% of their students own a tablet – hence the move to producing their campus news, study guides and campus information in an app. In a competitive overseas market place, engaging apps showcasing campus life and what’s on offer has also empowered potential students to make more informed decisions on their university of choice.

8. Reinforce the value of choosing content in digital format – promote iPad exclusive content, not just video but exclusive photos, stores, articles etc. Bauer Media Group promote exclusive iPad-only Weight Watchers recipes for example. For many global publishers this has enabled a print + digital subscription model.

9. Will our customers settle for a static PDF in the future? Not likely. TopGear sees engagement increase 300% – readers were re-reading (4 times as much!) and reading for longer (double the time!) once the TopGear magazine moved up a level to include video and other interactive content under the Adobe DPS app platform. Watch the Stig vs the iPad here.

10. So what are the expectations of our future generations. Check out this 1 year old’s expectations of a magazine in 2013.

So, all in all this summit really reinforced how digital publishing will give you a way to extend the influence of your brand, bring your comms to life and connect deeply and memorably with customers, whilst reducing cost and time to market. These kind of events provide an excellent way to pick other people’s brains in your industry, see how they’ve approached their apps – gather gems of info at these forums and if you want to make sure you’re at the 2014 Auckland summitregister your interest and we’ll keep you in the loop.

Want to talk more about Adobe Digital Publishing Suite? Give me a call on +64 9 477 0396.

Auckland InDesign User Group – InDepth Dive into InDesign

Aug 27, 2013
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The next meeting of the Auckland InDesign User Group is scheduled for September 17th.

Come along with your friends, work colleagues, business associates – everyone is welcome and it’s free. Just make sure you’re registered to be eligible for the jolly good prizes that we have to give away at the meeting.

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Date, time, and location
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Tuesday, September 17 2013
6:00 PM – 9:00 PM
Media Design School
Ground Floor
92 Albert Street
Auckland, CBD

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Agenda
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6:00pm – Doors open – some time to relax, get comfy and chat
6.30pm – Welcome & Sponsors
6.40pm – InDepth Adobe InDesign CS6/CC features with Marcus
7.10pm – Tips and Tricks with Heather
7.40pm – Adobe FormCentral with Earl
8.00pm – Giveaways and Sponsor Messages
8.15pm – Time for pizza, drinks, networking

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Sponsors
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The Auckland InDesign User Group would like to thank the generous support of our major sponsors: Adobe, Digital Arena, Font Talent, BYOL (Bring Your Own Laptop) Adobe Training Centre, InDesign Magazine and Media Design School.

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Please register to attend
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InDesign CS6

What’s New in Adobe Creative Cloud for Designers

Jul 4, 2013
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Take a quick look at what is new in Adobe Creative Cloud, featuring Photoshop CC, Illustrator CC, and InDesign CC. There’s a huge library of in-depth video tutorials at Adobe TV.

Auckland InDesign User Group – Cutting Edge with Adobe CC

May 28, 2013

The next meeting of the Auckland InDesign User Group is scheduled for June 18th.

Marcus will be full of news from his trip to the States. Hopefully we’ll be able to show you what’s new in Adobe Creative Cloud (it’s all very exciting), more tips and tricks, and more DPS. So make sure you come along to this meeting and that you’re registered to be eligible for more jolly good prizes that we have to give away.

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Date, time, and location
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Tuesday, June 18 2013
6:00 PM – 9:00 PM
Media Design School
Level 5, 92 Albert Street
Auckland, CBD

***NOTE NEW VENUE LOCATION***

We’re still at Media Design School but we now going to be in the awesome auditorium on level 5. So watch out for the signs!

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Agenda
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6:00pm – Doors open – some time to relax, get comfy and chat
6.30pm – Adobe Creative Cloud – what’s new
6.45pm – Tips and Tricks with Heather
7.15pm – Creating Adobe Edge Content for InDesign DPS with Marcus
8.00pm – Giveaways and Sponsor Messages
8.15pm – Time for pizza, drinks, networking

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Sponsors
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The Auckland InDesign User Group would like to thank the generous support of our major sponsors: Adobe, Digital Arena, Font Talent, InDesign Magazine and Media Design School.

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Please register to attend
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Adobe’s new direction

May 20, 2013
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Adobe Creative Cloud. This sparks a new beginning for Adobe as they move to a full subscription based software model. But there are a lot of reports and blogs out there which have put a negative spin on the idea and have also found a following of people who haven’t really considered all the facts. We thought it was time to lay the facts down and put some of these myths to rest.

Adobe CC is a continuation of Adobe Creative Cloud CS6 for those who have signed up previously. Nothing changes, you will just get CC when it is released to the Application Manager. For those who have a boxed product or paper license version of CS6 or earlier – then the update to CC means you will need to move to a Creative Cloud license. (Talk to your DA representative about Creative Cloud for Teams).

Let’s have a look at what Creative Cloud means:

• Adobe Creative Cloud gives you access to every Adobe software product for creative
• You pay an annualised fee (for teams) or a monthly fee – you can now budget for this
• Adobe give you new tools as part of your membership, and regular updates
• The software is installed on your computer – it is not in the cloud
• Your files are stored on your computer & servers – they are not in the cloud
• Adobe give you cloud storage if you wish to use it – its use is optional
• The software checks the membership every 30 days – but will run for up to 180 days offline if you have an annual subscription. We suspect you might want to check your email more often than that.
• Creative Cloud gives you access to tools beyond desktop applications
• You can publish infinite iPad apps from InDesign using Adobe DPS single – included in your CC
• You can create and maintain websites using Adobe Muse – and host 5 live sites – included in your CC. A studio with five CC users can host 25 websites and get analytical reporting to share with your customers.
• You can create and use HTML/CSS3 animation projects using Edge Animate (and the rest of the Edge toolset – including Edge Code and Reflow) – included in your CC
• In fact there are now 19 creative desktop applications, 14 online services to help you create and manage more stuff and 5 touch apps for your mobile devices, and growing…Check out Adobe CC Tools and Services.

Some of the perceived cons:

Of course there are situations where Adobe CC and the new annual subscription model may not be attractive – if print is your only market now and into the future then CC may be overkill, but when you look at the world and how quickly we are moving to online and mobile for our content, keeping abreast of creative technology means the previous Creative Suite software release of every 18 months just wasn’t fast enough.

Another misconception that can be found on many posts – the online talk about Adobe shutting down access to your software and files whenever they feel like it are far fetched and completely unrealistic. Would you shut down access to your customers because you felt like it? Adobe want you to use their tools, they keep making these tools, updating these tools so you can create – it makes no sense for them to randomly shut you out of their offer – ever. Best to take those comments with a huge serving of salt!

What do we think:

Why shouldn’t I just stick with the license I already own? We have all skipped CS versions in the past, and in many cases this would have even been our own recommendation – but now it is very very different. There’s no doubt about it, an upgrade to CC will increase your offer in the market and improve efficiency in your workflow. Adobe CC gives creative professionals all the tools they need for work now, and further tools for any work they wish to take on in the future. And unlike the previous boxed product software which eventually could not run on newer machines, you will always be up to date and sharing in the creative toolset that everyone uses.

“Since the 90’s people have been suggesting that print is dead or dying. Well more than 20 years on, print is far from dead. I think what we all meant to say was that print was not going to be the only medium for communication”

Apart from satisfying our creative inspirations and learning some cool new apps, there are some genuine reasons why businesses should be upgrading to CC. Since the 90’s people have been suggesting that print is dead or dying. Well more than 20 years on, print is far from dead. I think what we all meant to say was that print was not going to be the only medium for communication. Many a promotion or new product launch requires a combination of print, online and digital. If you’re a large agency you’ve probably got your own print, online and digital studio teams. The work is briefed in and split accordingly. However for most this is not the case. The market has plenty of companies specialising in each of these areas, and as projects are briefed in, the account manager outsources the material they can’t produce to someone that can. And while this is happening, your traditional print team are feeling like the dinosaurs…with a questionable future in what they love doing – being creative.

So thanks to Adobe and the new Creative Cloud we’re about to see some change. As mentioned above Adobe Muse is part of our new creative arsenal. An application that allows users with no coding ability to design, build and publish a website. In fact if you’re familiar with InDesign you’re probably going to learn how to use Muse quicker than a coder using a traditional CMS. Muse is built for those more familiar with Creative Suite. And if you’re needing some online animated banners Adobe Edge will complete the brief, again with no coding required and a library of effects that should suffice.

But wait there’s more! Using your well-honed InDesign skills you can now embed some animation, a few web links, some video and audio into your InDesign pages and export your folio file. With Adobe’s online DPS service you can then convert your pages into an interactive app for iPad ready for download via the Apple App Store. And once you’ve entered this domain there are just so many possibilities. In fact we recently helped Wallace Cotton create their first iPad app, with in-app purchasing linking from their website. For Anna Mantel, a traditional print designer, this was pretty new but after just a few hours training Anna was on her way. The first issue was so good, Anna already has a second one online. Download the Wallace Cotton app and see what else you can do with InDesign.

Check out what Muse and Edge can offer, get along to one of our June WTF sessions at DA. These sessions provide an overview to some of the capabilities inside. So if you’re a business owner, account manager or designer come along and see some of your new creative tools. Welcome the future.

 

 

Creative Cloud for teams

Apr 30, 2013
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Imagine if your team always had the best tools. Imagine if they could save time by seamlessly sharing files from any device. Well this is what Creative Cloud for teams (CCT) is all about.

The latest offering from Adobe looks at a membership service which gives your team access to the entire Adobe Creative Suite 6 desktop apps as well as Adobe Muse, Acrobat XI, Lightroom 4, Edge tools and services…you get the drift. Lots!

This brings a new way of thinking – you don’t have to foresee what you might move into using before buying – it’s all there for you to use when you are ready to use it. Subscription is also easier on the pocket and you always get new apps and feature updates as soon as they are released. Your team members are able to file share and with 100GB per seat you can also distribute by your different team member’s roles – for example John working in video production might get allocated 150GB and Joe in graphics might get allocated 30GB storage space. You can also add and reduce seats as your business fluctuates during the year.

Log into Creative Cloud to download the software apps for your desktop computer (Photoshop, Muse, Illustrator etc) and to use services such as Creative Cloud Files (for storing and organizing your files into the cloud where you can access them on different machines/devices), Business Catalyst (for hosting up to 5 websites) and Typekit (for accessing amazing fonts for your websites).

When your files are up in the cloud (you can simply drag and drop your files if you like!), you can send a link to your file if you wish for previewing – for example, if you want to send your InDesign file to someone who doesn’t have InDesign, send them a link and they can preview your InDesign file, turn pages, and easily see what typefaces and colours you’ve used in your file. Very handy.

Creative Cloud link view

 

 

 

 

 

 

 

 

 

 

 

 

 

Something to be aware of, for each CCT license you can have only two ‘activations’ i.e you can download the software apps onto two machines only – commonly this would be your workplace machine and perhaps your home machine. Don’t fret too much tho, it’s easy enough to deactivate one machine and activate another if you go on a spending spree and buy a new machine for home :).

All in all Creative Cloud is the way forward in our eyes. Lets us know your thoughts if you’re using it…

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